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Fan Reach On Facebook Is Constantly Fluctuating
Over the past year, Facebook has advised a two-tiered marketing strategy: acquisition and engagement. First, you must acquire fans of your brand by serving them ads based on their profile interests....
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Retail Social Media Top 10
Retail Customer Experience just released an interesting infographic regarding retail and social media. It’s a simple breakout of retail brands and their social media presence. There are a few...
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Is Facebook Graph Search A True Google Competitor?
This afternoon, Facebook announced a new site search functionality labeled Graph Search. Graph Search begins today (01/15) but is currently in Beta. Graph Search will be a new search bar that will...
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Is YouTube The Most Social Brand On The Internet?
Many people don’t realize that YouTube is considered the second largest search engine on the Internet. Other people don’t realize that YouTube is one of the largest, most active, social media...
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Infographic: Small Business & Social Media
Regardless of size, nearly every business should have a presence on both Facebook and Twitter. These channels are fully mainstream, and if you are not there it may provide a bad user experience. By...
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Social Super Bowl Ad Brawl [Infographic]
Despite generating the most buzz (290k tweets), GoDaddy also scored the lowest sentiment of all advertisers during the Super Bowl. Just 14% of all tweets referencing GoDaddy were viewed as positive....
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